Natural Hair Favorite Closes Shop

Bel Nouvo, one of the most popular natural hair favorites, has closed shop. The company ceased operations on June 30, 2024.

Bel Nouvo was founded by Arcman Durosier, who started handcrafting natural hair beauty products in 2012 as a passion project.

The passion grew into a thriving business offering several beauty products, including shampoos, conditioners, crèmes, deep conditioners, hair oils, and more.

No reason was given for the closure in the brand’s announcement on Instagram.

Some of the brand’s favorites in the natural hair community included the Coco Castor Style Pudding and Coco Castor Refreshing Hair Nectar. The Avocado + Shea Hair Masque was also a big hit.

This is another reminder to always have backups of your favorite natural hair products in case a brand goes out of business or changes the formula and the product stops working.

But fear not if Bel Nouvo products are on your go-to list. Check out the extensive lists below to find suitable replacements and discover new brands:-

We wish Bel Nouvo management the best of luck in their future endeavors. Thank you for the amazing products!

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